Santo Domingo, DR. – In order to develop in students the necessary skills for proper management in the area of business, the Universidad Domínico Americano completed the Diploma in Strategic Management of Trademarketing and Promotions.

The participants developed strategies oriented to tangible results and to improve the processes and operation of the activities of a given company, increasing the productivity and efficiency of the personnel in the different areas.

This diploma course is aimed at professionals and technicians in the areas of marketing, advertising, administration, promotion, merchandising, executives and entrepreneurs of SMEs, brand managers, marketing and promotion, advertising agency executives, graphic companies, commercial engineers and event producers, with the objective of increasing the productivity and efficiency of the personnel in the areas of any company.

The students received their diplomas from their facilitator. The course consists of 80 classroom hours, which include evaluations of each module, field practices, documentation of each module and presentation of a final project.